I subscribe to Microsoft's Macintosh Business Unit blog.
Why? Because I'm anxiously awaiting the upcoming version of MS Office 2008. The current version of Entourage is ridiculous. It's old, crashes and it's the last major app to not run natively on Intel hardware.
The Mac BU has been forever trying to convince the Apple faithful that they care about Mac users. Read their posts. They publicly declare their love for all things Mac. And that is great.
But their blog is pathetic. All of their posts are either self congratulatory or they talk about features that people don't care about. Consistently in the comments for every post, customers (only) want to know if Entourage is going to fully support MS Exchange properly or not.
And with each blog post, the folks at the Mac BU at MSFT refuse to answer the question or even acknowledge the question. Here's a recent example of the continued frustration
They might as well just turn off comments at this point. Blogging is an opportunity for companies to talk directly, openly and honestly with their users (read: good, bad & ugly).
Microsoft's Mac blog is anything but.
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